April 08, 2014
The exhibition stand needed to be modular, reusable and multi-functional. The design approach was to create separate structural elements that could be used in multiple shows. The core of the design was the deconstruction of the DataCash logo. The exhibitions that DataCash has attended with that design are: ICE Gaming 2013, Retail Business and Technology 2013, ICE Gaming 2014, Retail Business and Technology 2014.